Battle of Monte Cassino in World War II

Battle of Monte Cassino in World War II The Battle of Monte Cassino was fought January 17 to May 18, 1944, during World War II (1939-1945). Fast Facts: Battle of Monte Cassino Dates: January 17 to May 18, 1944, during  World War II  (1939-1945).Allies Armies and CommandersGeneral Sir Harold AlexanderLieutenant General Mark ClarkLieutenant General Oliver LeeseUS Fifth Army British Eighth ArmyGerman Armies and CommandersField Marshal Albert KesselringColonel General Heinrich von VietinghoffGerman 10th Army Background Landing in Italy in September 1943, Allied forces under General Sir Harold Alexander began pushing up the peninsula. Due to the Apennine Mountains, which run the length of Italy, Alexanders forces advanced on two fronts with the Lieutenant General Mark Clarks US Fifth Army on the east and Lieutenant General Sir Bernard Montgomerys British Eighth Army on the west. Allied efforts were slowed by poor weather, rough terrain, and a tenacious German defense. Slowly falling back through the fall, the Germans sought to buy time to complete the Winter Line south of Rome. Though the British succeeded in penetrating the line and capturing Ortona in late December, heavy snows prevented them from pushing west along Route 5 to reach Rome. Around this time, Montgomery departed for Britain to aid in planning the invasion of Normandy and was replaced by Lieutenant General Oliver Leese. To the west of the mountains, Clarks forces moved up Routes 6 and 7. The latter of these ceased to be usable as it ran along the coast and had been flooded at the Pontine Marshes. As a result, Clark was forced to use Route 6 which passed through the Liri Valley. The southern end of the valley was protected by large hills overlooking the town of Cassino and atop which sat the abbey of Monte Cassino. The area was further protected by the fast-flowing Rapido and Garigliano Rivers which ran west to east. Recognizing the defensive value of the terrain, the Germans built the Gustav Line section of the Winter Line through the area. Despite its military value, Field Marshal Albert Kesselring elected not to occupy the ancient abbey and informed the Allies and Vatican of this fact. First Battle Reaching the Gustav Line near Cassino on January 15, 1944, the US Fifth Army immediately began preparations to assault the German positions. Though Clark felt the odds of success were low, an effort needed to be made to support the Anzio landings which would occur further north on January 22. By attacking, it was hoped that German forces could be drawn south to allow Major General John Lucas US VI Corps to land and quickly occupy the Alban Hills in the enemy rear. It was thought that such a maneuver would compel the Germans to abandon the Gustav Line. Hampering Allied efforts was the fact the Clarks forces were tired and battered after a fighting their way north from Naples (Map). Moving forward on January 17, the British X Corps crossed the Garigliano River and attacked along the coast putting heavy pressure on the German 94th Infantry Division. Having some success, X Corps efforts forced Kesselring to send the 29th and 90th Panzer Grenadier Divisions south from Rome to stabilize the front. Lacking sufficient reserves, X Corps was unable to exploit their success. On January 20, Clark launched his main assault with the US II Corps south of Cassino and near San Angelo. Though elements of the 36th Infantry Division were able to cross the Rapido near San Angelo, they lacked armored support and remained isolated. Savagely counterattacked by German tanks and self-propelled guns, the men from the 36th Division were ultimately forced back. Four days later, an attempt was made north of Cassino by Major General Charles W. Ryders 34th Infantry Division with the goal of crossing the river and wheeling left to strike Monte Cassino. Crossing the flooded Rapido, the division moved into the hills behind the town and gained a foothold after eight days of heavy fighting. These efforts were supported by the French Expeditionary Corps to the north which captured Monte Belvedere and assaulted Monte Cifalco. Though the French were unable to take Monte Cifalco, the 34th Division, enduring incredibly harsh conditions, battled their way through the mountains towards the abbey. Among the issues faced by Allied forces were large areas of exposed ground and rocky terrain that precluded digging foxholes. Attacking for three days in early February, they were unable to secure the abbey or the neighboring high ground. Spent, II Corps was withdrawn on February 11. Second Battle With the removal of II Corps, Lieutenant General Bernard Freybergs New Zealand Corps moved forward. Pushed into planning a new assault to relieve pressure on the Anzio beachhead, Freyberg intended to continue the attack through mountains north of Cassino as well as advance up the railroad from the southeast. As planning moved forward, debate began among the Allied high command regarding the abbey of Monte Cassino. It was believed that German observers and artillery spotters were using the abbey for protection. Though many, including Clark, believed the abbey to be vacant, increasing pressure ultimately led Alexander to controversially order the building to be bombed. Moving forward on February 15, a large force of B-17 Flying Fortresses, B-25 Mitchells, and B-26 Marauders struck the historic abbey. German records later showed that their forces were not present, through the 1st Parachute Division moved into the rubble after the bombing. On the nights of February 15 and 16, troops from the Royal Sussex Regiment attacked positions in the hills behind Cassino with little success.  These efforts were hampered by friendly fire incidents involving Allied artillery due to the challenges of aiming accurately in the hills. Mounting his main effort on February 17, Freyberg sent forward the 4th Indian Division against German positions in the hills. In brutal, close-in fighting, his men were turned back by the enemy. To the southeast, 28th (MÄ ori) Battalion succeeded in crossing the Rapido and captured the Cassino railroad station. Lacking armor support as the river could not be spanned, they were forced back by German tanks and infantry on February 18. Though the German line had held, the Allies had come close to a breakthrough which concerned the commander of the German Tenth Army, Colonel General Heinrich von Vietinghoff, who oversaw the Gustav Line. Third Battle Reorganizing, Allied leaders began planning a third attempt to penetrate the Gustav Line at Cassino. Rather than continue along previous avenues of advance, they devised a new plan which called for an assault on Cassino from the north as well as an attack south into the hill complex which would then turn east to assault the abbey. These efforts were to be preceded by intense, heavy bombing which would require three days of clear weather to execute.  As a result, the operation was postponed three weeks until the airstrikes could be executed. Moving forward on March 15, Freybergs men advanced behind a creeping bombardment. Though some gains were made, the Germans rallied quickly and dug in. In the mountains, Allied forces secured key points known Castle Hill and Hangmans Hill. Below, the New Zealanders had succeeded in taking the railroad station, though fighting in the town remained fierce and house-to-house. On March 19, Freyberg hoped to turn the tide with the introduction of the 20th Armoured Brigade. His assault plans were quickly spoiled when the Germans mounted heavy counterattacks on Castle Hill drawing in the Allied infantry. Lacking infantry support, the tanks were soon picked off one by one. The next day, Freyberg added the British 78th Infantry Division to the fray. Reduced to house to house fighting, despite the addition of more troops, Allied forces were unable to overcome the resolute German defense. On March 23, with his men exhausted, Freyberg halted the offensive. With this failure, Allied forces consolidated their lines and Alexander began devising a new plan for breaking the Gustav Line. Seeking to bring more men to bear, Alexander created Operation Diadem. This saw the transfer of the British Eighth Army across the mountains. Victory at Last Redeploying his forces, Alexander placed Clarks Fifth Army along the coast with II Corps and the French facing the Garigliano. Inland, Leeses XIII Corps and Lieutenant General Wladyslaw Anders 2nd Polish Corps opposed Cassino. For the fourth battle, Alexander desired II Corps to push up Route 7 towards Rome while the French attacked across the Garigliano and into the Aurunci Mountains on the west side of the Liri Valley. To the north, XIII Corps would attempt to force the Liri Valley, while the Poles circled behind Cassino and with orders to isolate the abbey ruins. Utilizing a variety of deceptions, the Allies were able to ensure that Kesselring was unaware of these troop movements (Map). Commencing at 11:00 PM on May 11 with a bombardment using over 1,660 guns, Operation Diadem saw Alexander attack on all four fronts. While II Corps met heavy resistance and made little headway, the French advanced quickly and soon penetrated the Aurunci Mountains before daylight. To the north, XIII Corps made two crossings of the Rapido. Encountering a stiff German defense, they slowly pushed forward while erecting bridges in their rear. This allowed supporting armor to cross which played a key role in the fighting. In the mountains, Polish attacks were met with German counterattacks. By late on May 12, XIII Corps bridgeheads continued to grow despite determined counterattacks by Kesselring. The next day, II Corps began to gain some ground while the French turned to strike the German flank in the Liri Valley. With his right wing wavering, Kesselring began pulling back to the Hitler Line, approximately eight miles to the rear.  On May 15, the British 78th Division passed through the bridgehead and began a turning movement to cut off the town from the Liri Valley. Two days later, the Poles renewed their efforts in the mountains. More successful, they linked up with the 78th Division early on May 18. Later that morning, Polish forces cleared the abbey ruins and hoisted Polish flag over the site. Aftermath Pressing up the Liri Valley, the British Eighth Army immediately attempted to break through the Hitler Line but was turned back. Pausing to reorganize, a major effort was made against the Hitler Line on May 23 in conjunction with a breakout from the Anzio beachhead. Both efforts were successful and soon the German Tenth Army was reeling and facing being surrounded. With VI Corps surging inland from Anzio, Clark shockingly ordered them to turn northwest for Rome rather than cut off and aid in the destruction of von Vietinghoff. This action may have been the result of Clarks concern that the British would enter the city first despite it being assigned to Fifth Army. Driving north, his troops occupied the city on June 4. Despite the success in Italy, the Normandy landings two days later transformed it into a secondary theater of the war. Selected Sources BBC: Battle of Monte CassinoHistory: Battle of Monte Cassino

How Can RyanAir maintain its dominance in the European low-cost Dissertation

How Can RyanAir maintain its dominance in the European low-cost airline market - Dissertation Example The use of secondary research methodology in the research confers some distinct advantages for which it is extensively preferred. Firstly with the development of internet communication the secondary research activity has become easier in terms of gaining access to large amount of data within a much lesser time period. Secondly the use of secondary research activity also helps in reducing the level of research cost as the researcher does not have to depend on market or field research. Thirdly the use of secondary research serves as a background for conducting effective primary research activity. The researcher armed with potential information can test the practical aspect through conducting a survey based research. Fourthly the use of secondary research generates authentic information gained through the study of potential literatures written by eminent authors. Al these aspects reflect the effectiveness for depending on secondary research in conducting a research activity (McDaniel, & Gates, 1998, p.90). Apart from conducting the research based on secondary data sources primary or survey based research is also conducted. Primary or survey based research is conducted through the construction of questionnaires which would be used over a particular sample size of 200 respondents. The use of primary research activity helps in gaining focus over a particular focus group to retrieve answer to a specific research question. This methodology is considered to be pragmatic in that it helps in generating current and more feasible information pertaining to external marketing conditions. Moreover through the use of primary research the researcher can gain access to large number of views in regards to the research query. However the process of primary research entails an increase of research expenditure for employing people to conduct the research survey. Still primary research activity is considered more effective for it potentially endeavours to reflect on the marketing cond itions (Lamb, Hair & McDaniel, 2008, p.246). Further the use of statistical operations is encouraged in regards to the research conducted for it helps in depicting the figurative aspects of the information gained through the interviews made. Statistical operations made in the form generating charts and diagrams make the research more practical as one can gain a complete understanding of the views gained and thereby helps in making an effective analysis. Statistical based research enhances the effectiveness of the research activity for it generates large amount of quantitative data and thereby enhances the understand ability of the research (Nunan, 1992, p.8). 1.2. Population and Sample Size The main focus of the research activity understands RyanAir’s dominance in the markets of Europe. Thus focus must be rendered over European based customers pertaining to various demographic sets like income, age and occupation patterns. Selection of the European population been done focus is rendered to identify specific target groups based on the

THINKING SKILLS AND GENERAL MANAGEMENT Essay Example | Topics and Well Written Essays - 2500 words

THINKING SKILLS AND GENERAL MANAGEMENT - Essay Example Finally, a conclusion shall synthesize the main points of the paper and demonstrate the continued use and viability of systematic management in post-modern management practices. Taylorism is a method of management which was formulated by Fredrick Winslow Taylor in 1911, as in the title of his monograph The Principles of Scientific Management, which aimed to enhance labor productivity and manufacturing efficiency (Zahir, Themistocleous, & Love, 2003). Taylor's background as an industrial engineer in the USA later earned him the title of the "Father of Scientific Management" (Schroeder, 2003). He analyzed worker's behaviors across industries he was involved in and determined that "One Best Way" could achieve a higher rate of production that was standardized and so cut costs to the company. He also develop a time and motion study wherein he broke down each job in a manufacturing process into its component elements and measured the duration of each component to a hundredth of a minute. This reduced the number of movements or actions that a worker needed to make in order to perform each component of the overall job. Each component could then be standardized acro ss all workers performing that job, reducing "wasted" action and increasing productivity and subsequently company profits.It was also found that the reduction in the number of actions needed to perform a total job would dramatically reduce worker fatigue (Schroeder, 2003). Taylor is noted for his study into the use of shovels, he observed that workers used the same type of shovel for a range of materials. Through systematic evaluation Taylor determined that 211/2 lb was an ideal load for a shovel, and then located or designed a variety of shovels for each type of material that could scoop that amount. Ultimately, Taylor sought to portray industrial management as an academic discipline, so that evidence-based research could be used to make informed decisions about the most effective and efficient way of maintaining a cooperative and innovate workforce that could achieve maximum productivity at minimal costs.In summary, Taylor's theory of scientific management consisted of four distin ct principles: 1. Instead of the "rule-of-thumb" of traditional work methods, tasks should be grounded in the scientific study of each task and its component parts. 2. Use systematic and standard methods to recruit, select, train, evaluate and develop each employee instead of workers continuing to train them in a passive and non-standardized manner. 3. Collaborate with workers so that systematic and standardized methods of completing a task are followed. 4. Delegate work amongst managers and workers in an equal manner to ensure that managers implement scientific management principles when planning work, and to ensure that workers actually follow-through on task procedures. In this way, Taylor approached management of work tasks as a scientific problem. After Taylor, the rapid progress of technological development paved the way for advances in statistical analyses of scientific problems. This progress led to the improvement of Taylor's systematic principles to provide more stringent quality control during the 1920s and 1930s (Miner, 2002). Quality

Articles Summary Essay Example | Topics and Well Written Essays - 3750 words

Articles Summary - Essay Example The chapter, however, argues that these traditional distinctions do not properly investigate international migration. Instead, the chapter indicates that international migration should be investigated comprehensively, involving the impact that the migratory patterns have on both the host country and the country the person came from. The chapter then goes on to examine economic theories of migration. The first theory examined is the neoclassical theory. The text argues that neoclassical theory positions migration as occurring because of push and pull factors. Namely, economic conditions push some people out of their regional areas and pull them to different geographical areas. A notable aspect of this theory is that it assumes that people maximize all available opportunities presented to them. One considers that this may be an overly idealistic portrayal of the motivation behind international migration movements. Another theory examined is dual labor market theory. This theory expands some of the neoclassical elements by including the importance of race and gender in motivating migration. The third approach is the new economics of labor migration model. This perspective argues that rather than rooting migration behavior in a single individual, migration must be examined in terms of larger social units; specifica lly, these social units involve families, households, and communities. These varying theories of migration are recognized as significant because they influence a variety of policy decisions that are regarding immigration. Adding to this complexity is the recognition that these varying economic theories may operate at identifying different levels of immigration. This complexity leads the chapter to consider that rather than imagining a singular type of migration, it may be more productive to consider a large array of migrations. As a means

Natural Antioxidant in Anti-Aging Skin Care

Natural Antioxidant in Anti-Aging Skin Care Abstract It has been shown that natural antioxidants are main ingredient of anti-aging skin care products. More and more people pay more attention on appearance of skin condition, and try to slow down the aging process as late as we can, and avoid the fines and wrinkles. In order to achieve this aim, natural oxidants become much important than any other time, it has been widely apply to anti-aging skin care products. Antioxidants are a reducing agent which can remove free radical damage and reduce the damage oxidative. This review lists several popular and practicality antioxidants which already have been used for some large cosmetic company. And then reviews the properties of each antioxidant and analyze the activity of antioxidants. The main aim of the report is to introduce how antioxidants work in anti-aging skin care products and the relationship between antioxidants and the free radicals. Free radicals can attack molecules and result in cell damage, which may consequently cause skin aging. Antioxidants have the ability to neutralize free radicals and prevent such damage. This is the reason why antioxidants are used as a component in anti-aging skin care products. The list of known common antioxidants includes, lycopene, vitamin E, catechol and lithospermum erythrorhizon, to name a few. A large amount of food and herbs such as ginseng, acai berry, Amaranthus and Chenopodium Quinoa are also known for their antioxidant properties. The antioxidants mentioned above are all effective in combating free radicals, but in furture product design, compound antioxidants are often considered in order to achieve greater effectiveness Introduction How skin ages As we age, there are fine lines and wrinkles appear to our face and any other signs of aging. There are two main reasons for this, first reason is called internal aging which cause by genes, and the other reason is called external aging which cause by the sun damage (UVA UVB) and environmental pollution. By knowing why skin age can help to understand how anti-aging skin care apply to skin and analyze the ingredient for skin antioxidants. Skin aging start in mid 20s, the metabolism of skin begins to slow slightly, the dead cells do not replace as fast as before and the production of collagen becomes slower. At this point, the Sun rays (UVA and UVB) are the main reason causing skin aging and skin damage, which they will break sown the collagen and elastin. At the mid 30s, the first fine lines and premature wrinkles appear under the eyes or across the forehead. The skin starts to lose its elasticity and firmness. And sun damage is still the main reason causing the wrinkles, age spots and rough skin. Actually the dermatologists define the word photoaging which describe the particular type of aging caused by the ultraviolet (UV) exposure. The sign of photoaging is usually express fine wrinkles, freckles, spider veins, age spots and blotchiness. At this point, the antioxidant is necessary for the skin to prevent free radicals damage. And anti-aging products start to be needed. At the age of mid 40s and beyond, skin aging and wrinkles are inevitable. Apart from sun damage, there are a number of other elements that may contribute to skin aging. First of all, gravity plays an important role in skin aging and the effect becomes evident at middle-age: eyelids start to drop, tip of the nose show small degrees of falling, earlobe become longer and jowls begin to form [1]. Secondly, facial expressions also forms the fine lines, after years of repetitive facial movements, laugh lines, worry lines, nasolabial folds and crows feet at the corners of the eyes. Also sleeping positions also brings the wrinkle in the skin, which called sleep lines. Last but not least cigarette smoking causing the biochemistry changes inside the body which it will accelerate the aging process. Theory of aging what is a free radical? As previously discussed, aging is an inescapable process for people. Despite its inevitability, however, what we can do is try to find a way to slow down the aging process. Logically, this rationale first leads us to the theory of aging. In 1954, Dr Denham Harmon brought forward the free radical theory of aging (FRTA), claiming the ubiquitous involvement of free radicals in inherent metabolic reaction [2]. The genetics and environmental is the main points for the aging. The FRTA postulates that the common aging process is the initiation of free radical reactions (FRRs). As the body and organs metabolism, a few oxygen molecules were removed and the reactive molecules called the free radicals. When a normal molecule is attacked a free radical, it will become a free radical itself, which is capable of attacking other molecules. This chain reaction, if not stopped, will lead to accumulating damage and ultimately cause cell destruction. Free radicals are also caused by ultraviolet rays (U VA and UVB) in sunlight. When the free radicals move freely, they are destructive and causing the oxidative stress. The oxidative stress leads the premature aging, such as dry skin and wrinkles. Overall, there are several external stress factors, UV radiation, smoke, pollution, urban stress, etc. Dr. Denham Harmon has a clear point that the effect of oxidative stress can be reversed with the antioxidants, and he shows how antioxidants work in laboratory animals. Antioxidants can neutralize the free radicals without become free radicals themselves. By neutralize the free radicals, the cellular damage will be prevented. And the oxidative stress damage can cause biological organisms to age, and the free radicals can also cause damage of collagen in the skin. As we known, collagen is an important structure of the skin. Natural Antioxidants Antioxidant is a molecule that can slow and prevent the oxidation of other molecules, which show that it remove free radical damage from skin and help to slow down aging skin. Therefore antioxidants are considered reducing agents and reduce the damage oxidative process in skin cells. Natural antioxidants are a wider variety selection and much safer and healthier than artificial antioxidants, therefore natural antioxidants will be discussed. There are literally hundreds of brilliant natural antioxidants in the world, but there is no single miracle cure for skin aging. New antioxidants are appearing in the world of skin care every year. Natural antioxidants can decrease inflammation, defend against UVA and UVB, repair DNA damage, restore natural skins surface barrier remedy environmental pollution, release skin stress from hectic urban life, promote collagen generation, and improve skin damage recovery [3]. As previously pointed out, antioxidants stop the process of oxidation by neutralizing free radicals. Antioxidants work against free radicals in two ways. The first one is called chain-breaking, which means when the free radical free or gain an electron, a second pair of free radical is formed. The antioxidants can stop this process by deoxidizing the electron. The other way is prevention, which means that antioxidants can prevent oxidation by neutralizing the initial free radicals [4]. Therefore by apply antioxidants skin care products can efficiently control and prevent the free radicals damage. Many hyper-cosmetic company product lots of products which contain effectively antioxidants to defend the skin, help reduce fine line and wrinkles. Antioxidants also promote the structure of collagen, it is well known that collagen is an important component for skin organ. The following review will list a number of natural antioxidants and analyzed their respective antioxidant abilities. A detailed description was given for each antioxidants presented. Analysis of several natural anti-oxidants Lycopene Lycopene is well known one of the most common and potent antioxidants of the carotenoids. The antioxidant activity of lycopene is basing on its purifying the properties of singlet oxygen and peroxyl radicals, which to define induce oxidative damage to nuclear DNA, scavenge free radicals and block visible and UV-light. The research by Ferreira, A.L.A., Salvadori, D.M.F., Nascimento, M.C.M.O., Rocha, N.S., Correa, C.R., Pereira, E.J., Matsubara, L.S., Matsubara, B.B., Ladeira, M.S.P., Tomato-oleoresin supplement prevents doxorubicin-induced cardiac myocyte oxidative DNA damage in rats [5], which indicate that lycopene reduced the risk of different cancers, heart diseases and further more protect cells from free radical damage. The journal also showed lycopene especially effective in the tissues with high fat and lipid content. Another study by Centre for Food at Virginia Tech [6] present that it significantly deduces the risk of prostate cancer. Therefore, lycopene is apparently effective in the tissues with high fat and lipid content. The skin is a lipid rich organ, so that in theory it means the high power antioxidant activity of lycopene also apply to skin. Another function of lycopene is block the UV-light, although the SPF of lycopene is around 3, which is not enough for outdoor activity expose at the direct sun, but it is good enough for the indoor life, especially for some people do not like to use sunscreen. As we discussed before, one of the main reason causing skin aging is exposure the skin under the sun without any protection. Lycopene, which delivered from tomato, duo to the difficulty of abstract processing and skin care product which contains lycopene is difficult to find. Based on my research, lycopene is a main ingredient for KIEHLS lycopene  Facial  Moisturizing  Lotion  with  Tomatoes,  Beta-Carotene  and  Vitamin  E. According to the product description, it can be moisturizing the skin, reduce the level of damage free radicals on skin, help increase the skin elasticity and protect skin from the UV-light [7]. Vitamin E Several studies demonstrated vitamin Es ability to neutralize lipid peroxidation and unsaturated membrane lipids because of its oxygen scavenging effect [8]. Vitamin E has shown to reduce the aging of skin caused by ultraviolet light radiation (UVA) [9] and prevent cell damage from free radicals. Vitamin E is broadly useful for many occasions, such as sun protection, sun burn treatment, skin diseases treatment, scar treatment, skin cancer, etc. Vitamin E is mainly represented as vegetable oils from sunflower seed, olive, palm, corn, almonds, etc. Vitamin E protects the skin structures from oxidative damage and preventing the radiation of lipid peroxidation, duo to the powerful antioxidant activity, it plays a protective role in many organs [10]. Actually, Vitamin E has been became an essential part of skin care products. It helps reduce the appearance of fine lines and wrinkles. And the free radicals of vitamin E were played a role in anti-aging and the antioxidant activity is useful for the skin problem [11]. Based on my research from The Body Shop, Vitamin E is the most important ingredient for The Body Shop Vitamin E Eye Cream. According to the product description, this eye cream protects delicate skin around eye area; reduce the appearance of fine lines; puffiness and dark circles [12]. Green Tea Recently, due to the widely use of polysaccharides and their conjugates in the food industry and in medicine. There are three fractions of water-soluble polysaccharides conjugate purify from low grade green tea, which are TPC-1, TPC-2 and TPC-3, and those are the main bioactive components of green tea. Protein, sugars and uronic acid were found in components of tea polysaccharide. The antioxidant activities were also found in tea polysaccharide. From fig. 1, selected three components of tea polysaccharide conjugates were tested. The ability of scavenge hydroxyl radicals were found in all three polysaccharide fractions. The fig.2 and fig.3 show that the Concentration and the scavenging effects are direct proportion. The results of molecular weight (MW) and molecular size (MN) from tea polysaccharide conjugates showed in fig.6. The molecular weights of TPC-1, TPC-2 and TPC-3 were 268.000, 118.000 and 42.000. The MW/MN value of TPC-1 was close to 1, it is more homogeneous. Natural polysaccharides may not been found directly from plants or animals, but it often comes with protein lipids and nucleic acids. The antioxidant activities of the polysaccharide-protein conjugates are direct proportion to the protein content percentage. The properties and bioactivities of polysaccharides might affected by protein. Studies on the antioxidant activities of different fractions of green tea polysaccharide conjugates have shown that the protein content and molecular weight of the tea polysaccharide conjugates played an important role in antioxidant activity. Antioxidant activity can be enhanced by lower molecular weight and higher protein content [15]. Based on my research, green tea extract is the major ingredient for H2O+ Green Tea Reviving Eye Cream. According to the product description, this eye cream is able to promote skin recovery, inhibit environmental free-radical damage and reduce the appearance of fine lines and wrinkles [16]. Chinese herbs- lithospermum erythrorhizon A great number of natural antioxidant medicinal plants have been tested for their antioxidant attributes, the results have shown that raw extracts or isolated pure compounds from them were more effective antioxidants [17]. Lithospermum erythrorhizon Sieb. Et Zucc. (LE) has been used a long time as medicine in China and as a dye for staining fabrics and food colorants [18]. It possesses a wide spectrum of wound healing, anti-tumor, anti-fungus, anti-HIV and contraceptive biological activities [19]. The anti-oxidant activity of the compounds from lithospermum erythrorhizon and compare their antioxidant effect through reducing power, tested with a rancimat and radical scavenging activity. There are seven isolated compounds, deoxyshikonin(compound 1), ÃŽÂ ²,ÃŽÂ ²-dimethylacrylshikonin(compound 2), isobutylshikonin(compound 3), shikonin(compound 4), 5, 8-dihydroxy-2-(1-methoxy-4-methyl-3-pentenyl)-1, 4-naphthalenedione(compound 5), ÃŽÂ ²-sitosterol(compound 6) and a mixture of two caffeic acid esters(compound 7). The antioxidant activities were compared and evaluated through Rancimat method. This method detects the increase of electrical conductivity caused by the formation of volatile dicarboxylic acids which occurs during lipid oxidation processes [20]. From fig.7, the isolate compounds from lithospermum erythrorhizon show different effects on oxidation. Reducing the capacity of a compound may serve as a significant indicator of its potential antioxidant activity [22]. Ro determine the reducing power of the compound is isolated from lithospermum erythrorhizon to estimate the anti-oxidant potentials. And also from fig. 6, the test sample was using the potassium ferricyanide reduction method which shows that the antioxidant activities of the compounds was reduced and also reduce the oxidized intermediates of lipid peroxidation processes. The study by Chen, H., Zhang, M., Qu, Z., Xie, B., suggests that the traditional Chinese medicinal herb could be considered as reliable natural antioxidants for food, and also apply for anti-aging skin care products. Ginseng Ginseng is often used in East Asian counties as a traditional drug. There are three types of ginseng in the world, which are Asian ginseng, America ginseng and Siberian ginseng. Asian ginseng known as Panax ginseng, also called red ginseng; America ginseng known as Panax quinquefolius, also called white ginseng; and Siberian ginseng is normally considered a herbal medicine rather than ginseng, because of they do not contains the active ingredient of ginsenosides. The root of ginseng is the source of ginseng extract, which is rich in antioxidants. According to the dermatology researchers from Seoul National University published a study in the Journal of Medicinal Food in 2009 which examined the effect of red ginseng on the facial skin 82 women over 40 years of age. The study presented that red ginseng significantly increased the production of collagen and reduced facial wrinkles [24]. In January 2009, another experiment was performed that in order to determine red ginseng can effectively prevent ultraviolet B on facial skin, loss of elasticity, thickening of the skin and wrinkle formation in the same variety of hairless mice. This experiment also clearly showed that when directly applied to skin, ginseng could improve the collagen production of skin and the inhibition of matrix metalloproteinase expression in dermal fibroblasts [25]. Recently, ginseng is widely used for skin problems, too. Ginseng is considered a natural skin care product for toning and helps improve the skin texture by preventing the formation of wrinkles. Duo to the efficiency on the skin, it can be used in skin care creams, lotions, toners, etc [26]. Based on my research, ginseng root extract is one of the most efficiency ingredients for Sisley Emulsion Ecological Compound [27]. This face lotion is a well- known rewarded product by using ginseng. The detail of ingredient was found in Sisley Shoppe from House of Fraser. According the product description, this compound help skin fight environmental stresses, such as pollution, cigarette smoke, UV rays; restore improved tone and reduce the appearance of fine lines [28]. Acai berry Acai berry is a rising antioxidant and the most popular one lately. More and more skin Care Company and health care company choose this antioxidant to produce product line. First of all, acai berry was found from the acai palm tree origin from Brazil. But more acai palm tree was plant in Central America and South America. Acai berry is one of the highest amounts antioxidants of any fruit, which contains at least 33 known antioxidants, it has almost 2 times the antioxidants of blueberries, and also rich in omega 3, 6 9, minerals, vitamins, amino acids, phytosterols and phytonutrients. First of all, the high amount antioxidants which help to prevent the damage to skin caused by UVA and UVB, neutralize damage free radical in order to slow the skin aging process, which is able to smooth face line and wrinkles. The ability to fight free radicals which make acai a potential skin care intergradient, especially use for repairing fine lines and visible wrinkles and skin damage caused by environmental. And then Omega 3, 6 9 can help moisturize skin which is also an important factor to prevent the appearance of fine lines and wrinkles. Furthermore, they also play an important role in various skin structures. In addition, the phytosterols in acai berries keep skin intact and prevent premature wrinkles. It has also been noted that phytosterols could prevent premature skin cell death [29]. Last but not least, silicon is also an important ingredient of acai, which can help skin improve the content of collagen in the skin. Collagen known as an important component for skin elasticity and strength, the more collagen in the skin, the less fine lines and wrinkles will appear on the skin. Thats also an important factor why acai is much better anti-aging ingredient than others. Based on my research, I found out recently Kiehls supply a new line which called the Acai Damaging-Repairing Collection, which the main integrant is Acai berries. According to the chemists at Kiehls tests found that 88% of women felt a natural tightening effect in their skin and 84% of women said their skin appeared brighter. And the product descript that the collection to repair the effects of visible damage to skins tone, texture and elasticity caused by environmental oxidation, sun exposure and other external skin stressors [30]. Amaranthus and Chenopodium Quinoa Amaranthus is widely grown in Latin America, Africa, and Asia due to the pseudocereals resistance to drought, hot climate, pests, and low demand for cultivation inputs [31]. Quinoa (Chenopodium quinoa), another pseudocereal from the Andean origin, is extensively cultivated at mountain altitudes in Peru and Bolivia [32]. To determine the total phenolices content and the antioxidant properties of those two plant materials, the correlation between total phenolic content and antioxidant activities. The research by Nsimba, R.Y., Kikuzaku, H., Konishi, Y., Antioxidant activity if various extracts and fractions of Chenopodium quinoa and Amaranthus spp. Seed give a direction for the search of antioxidant compound into the plant materials. Quinoa and three varieties of Amaranthus seeds are powerful dietary antioxidants. Generally speaking, various extracts and fractions from these plants provided a range of different antioxidants which demonstrated considerable free radical scavenging capabilities. [32]. Based on my research, Amaranthus is an important ingredient found in NUXE Crà ¨me Nirvanesque First Expression Lines Cream. According to the product description, this face crà ¨me can significantly reduce fine lines and wrinkles [33]. Coenzyme Q10 Coenzyme Q10 is known as a fat-soluble natural antioxidant for treat and speed up the process of recovery of a heart patients, obvious duo to the high amount antioxidant. Coenzyme Q10 can effectively defend free radicals and other damage molecule. Therefore, coenzyme Q10 antioxidants can prevent signs of skin aging. As previous discussed, photoaging is caused by sunlight and contribute to the appearance of fines lines and wrinkles. Research conducted by Paul Gerson Unna Research Centre, Beiersdorf AG, Hamburg, Germany, have demonstrated Coenzyme 10s beneficial effect of preventing photoaging. Through the measurement of weak photon emission, they proved that Coenzyme Q10 could penetrate the viable layers of the epidermis and reduce the level of oxidation . A reduction in wrinkle depth has also been observed following Coenzyme Q10 applications [34]. The Research Centre determined that Coenzyme Q10 had the ability to effectively defend against UVA and mediated oxidative stress in human keratinocytes in terms of thiol depletion, activation of specific phosphotyrosine kinases and prevention of oxidative DNA damage [35]. Furthermore, Coenzyme Q10 also controls the collagenase in human dermal fibroblasts and prevents the UVA irradiation. To sum up, all the results and data indicate that Coenzyme Q10 ca n effective prevent the damage of photoaging. In the following part, Coenzyme Q10 will be analyzed. Coenzyme Q10 has an unpaired electron which is formed with another unpaired electron of free radical, to eliminate the damage of free radicals. Coenzyme Q10 presented as antioxidants and interacted with superoxide dismutase will result in increased protection from free radical damage [36]. Although Coenzyme Q10 is powerful antioxidants and prevents the free radical oxidation, it is not a panacea. Recently the scientists discovery that Coenzyme Q10 can slow down the process of skin aging. After a long time Coenzyme Q10 was used as nutritional supplement, a new ingredient for anti-aging skin care product, in 1998 Paul Gerson Unna of the skin research center has showed that the potential of Coenzyme Q10 was a multiple applications ingredient and confirmed that it could slow down tissue damage by neutralize the free radical damage. The report from Briersdorf Lab for Nivea ( first cosmetic company to well anti-aging skin care products with Coenzyme Q10) , they indicated that after six weeks of daily treatment of Coenzyme Q10 on crows feet, wrinkle depth both reduced by 27%; after ten weeks, fine lines and wrinkles reduced 43%. Based on my research from Boots, Eucerin has a almost all major cosmetic company from Japan have a product line for Coenzyme Q10. Conclusion In conclusion, this review has shown that many natural antioxidants apply to some popular anti-aging skin care products in the market. It was shown that natural antioxidants are effective ingredients for anti-aging skin care products since antioxidants can nullify the damage of free radicals. The neutralization of free radicals can prevent the skin aging process, which proves that skin care product contains antioxidants can actually prevent and slow down the process of skin aging. Several antioxidants and antioxidant plants have been chosen for analysis, namely lycopene, vitamin E, green tea, lithospermum erythrorhizon, ginseng, acai berry, Amaranthus and Chenopodium Quinoa. These antioxidants are highly effectiveaccording to previously established experimental data. Nowadays, Vitamin E has been became an essential part of skin care products. Vitamin E protects the skin structures from oxidative damage and preventing the radiation of lipid peroxidation, it also helps reduce the appearance of fine lines and wrinkles. It has great potential in anti-aging and treatment for skin problem with antioxidant activity. In previous studies, it was found that the protein content and molecular weight of tea polysaccharide conjugates are important factors that affects antioxidant activity. Chinese herbs in widely used in East Asain medicine, The anti-oxidant activity of the compounds from lithospermum erythrorhizon and compare their antioxidant effect through reducing power, tested with a rancimat and radical scavenging activity. It showed that the traditional Chinese medicinal herb could be considered as reliable natural antioxidants for food, which also could apply for anti-aging skin care. Ginseng is often used in East Asian counties as a traditional drug, the root of ginseng is the source of ginseng extract, which is rich in antioxidants. A study from Seoul National University showed the red ginseng significantly reduced facial wrinkles, it also considered as a natural skin care products for toning and helps improve the skin texture Acai berry as a antioxidant, it has the highest amounts of antioxidant than any other fruits, it help to prevent the damage to skin caused by UVA and UVB, the Omega 3, 6 9 from acai berry can help moisturize skin which also an important factor to prevent the appearance of fine lines and wrinkle. Finally, the antioxidant properties of aforementioned plants showed that they could have great applications in anti-aging and skin care. With further research, it is highly possible to even better utilize these antioxidant properties in the formulation of more advanced anti-aging products. Self assessment I believe that I have done quite a good work. I have always interested in skin care region and very enjoyed doing research and learning more about the natural antioxidants. I have done a lot research in store or online, so that I have learned some basic intergradient of the skin care products. At the beginning, it is very hard to choose variety natural antioxidant duos to there are too many natural antioxidants in the world. After some research in the store and Shoppe, I picked some ingredient from popular anti-aging products. I am pleased with the structure and the whole report. I listed and analyzed the integrants I chose. Natural antioxidant was a broad subject which can apply in many areas. I finished early so that I could check with my spelling and grammars which I considered this might be my weakness. And I could also proof read and make some more effort during the final week. And my most weaknesses which is there are not a lot journals directly link to the anti-aging skin care area, so that I had to do some research online, which it might not be enough. But it has been draw out that how anti-oxidant applies to anti-aging skin care area.

Ginseng :: Essays Papers

Ginseng Basis of the Asian Science of Consumption The Asian tradition of categorizing food is based on the observation of one’s reaction after consumption. It is rooted in the theory that food provides energy for the body and mind. The proportions and forms of energy vary, some are extremely energizing while others may even weaken the body and mind (3). The Asian word for energy is ch’i, however, its translation extends far beyond the Western understanding. It is basically thought of as the spirit or essential energy existing in all beings and elements of life (water, air, earth, etc). The ch’i of a healthy person is balanced. This notion of balance is the foundation of Asian thinking represented by the symbol of â€Å"yin and yang†. Yin is the equivalent of what is dark, cold, and moist; while yang is associated with light, warm, and dry elements; thus representing balance. The notion of balance exists universally in all elements and is represented or explained by this symbol. Therefore, since o ne’s energy must be balanced in order to stay healthy, and further, since it is food that provides energy, the Asians have created a science of consumption that fuels the mind and body from within. Foods that strengthen the body by increasing or decreasing energy levels according to need are considered pu foods, usually having a tonic and stimulating effect. Foods of this nature are rare and placed at very high prices, but since they are believed to be extremely important in balancing one’s ch’i many are willing to pay the high prices in order to attain them. Anderson points out in his article, Traditional Medical Values of Food, that pu foods are â€Å"famous worldwide as examples of the bizarre things human beings will eat and pay high prices for†. Ginseng is the most highly regarded and most expensive. It has maintained a heavenly context since ancient times. It is crucial to understand the extreme significance that Asians place in food for the purpose of maintaining balance in order to assure one’s health. It is also necessary to understand that attaining this balance represents the most vital concern of life and therefore extreme measure may be taken to achieve it. A Quick Introduction to Ginseng Ginseng is the common name of the two species of the panax family, Araliaceae. Panax is the Asian species and panax quinquefolius is the American cousin (2).

Perception of Depression amongst North American and African Cultures Essay

Depression or â€Å"Unipolar depression is another name for Major Depressive disorder. It is a mood disorder characterized by depressed mood, it often manifests in lack of interest in family, school and social life, changes in eating and sleeping habits, emotional and medical disregard for the self, difficulty in concentrating, and loss of interest in life† (Rush, 2007).   Just like any other pathological disease, it has risk factors, signs and symptoms, and a natural course. Like any other disease it can be treated with proper medical and psychological therapy. Yet it is not perceived as such by the community.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   There is remarkable lack of awareness about depression in the communities, in spite of the staggering statistics about the disorder. Unipolar depression affects 7-18% of the American population at least once before the age of 40 (Kassler, McGonagle & Zhao, 1994). In the United States alone, the number of females are reported to be suffering from clinical depression (Murray, 1997). It has also been observed that 2.5 percent of children and 8.3 percent of adolescents are depressed at any given time. These rates are considerably higher than the figure of the past decades (Depression Statistics Information, Internet). Yet, it has been found that only 20 percent of depressed people undergo medical treatment (Depression Statistics Information). This is caused by numerous reasons with ignorance or lack of concern and awareness about the disorder considered as the biggest suspect.   In fact, a United States surgeon general report   in the Hispanic community states that less than 10 percent of the mentally ill people will ever approach a mental clinic (U.S. Department of Health, 2000). This is possibly the result of lack of concern on their part, or due to the fact that in the Hispanic community’s, non-medical methods of   treatment for the depressed. It is imperative that we find out whether other communities also show a similar of lack of awareness and concern about depression.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Social Science & medicine attempts to find cultural differences in the conceptual models of depression by an interviewed with North American immigrants and African Americans (Karasz, 2005) . His study demonstrated that Americans were more of the view that depression was a pathological disease of the body just like any other disease and required medical therapy. According to the author, the people from the African community were more likely to explain depression in terms of a social and moral problems and conformed to the belief that self management was the right way to deal with the issue of depression.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Different communities have different perceptions about the disease, people of certain cultures prefer going to spiritual healers rather than seek medical attention (Nayem, 2005). Some cultures prefer to treat this ailment with alternative therapies to allopathic ones.   Depression, though a serious and debilitating disease, does not command the same attention as other medical disorders like heart disease, Parkinson’s disease, or even obesity. According to Pasacreta (2008) there has been little attention given to depression and its consequences when we compare it with other diseases. For example obesity has been associated with diabetes many times. Even though depression also has a similar association with type II diabetes, not many people are aware of this fact.   Since public concern is lacking in communities, many depressed people fail to come forward, and receive proper treatment. If this trend continues prevalence of depression will continue to rise.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Though the attitudes of different cultures may vary toward the disease, it does not change the fact that â€Å"depression poses enormous costs for individual, family, and the society† (Nayem F, 2005). Depression is a severe disease with far reaching effects, starting from the patient, who may inflict self harm, leading to a family life, which cannot function in the same way as before (Scott, 2003). There has been research demonstrating depression as a burrden to people, communities, and health services as the treatment is long term and the patient has little or no productivity to society (Nayem, 2005). This research further highlights the need to conduct a survey to assess the perception of depression across various cultures.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   People are unaware of the magnitude of the problem and its economic implications. In certain cultures, inability to diagnose the disease or disregard of its seriousness lead to delayed medical opinion and treatment. Through this study, we will try to substantiate the various levels of awareness that different cultures have about the disease. The severity of depression usually gets aggravated if it is not treated promptly after diagnosis. This leads to a greater burden on the country. Scott (2003) echoed this sentiment when he stated â€Å"In the National Health Service the cost of treating depression ( £887 million) exceeds the cost of treating both hypertension ( £439 million) and diabetes ( £300 million). However, here, the direct health care costs are dwarfed by the indirect costs (i.e. days lost from work owing to depression exceed all other disorders and the economic burden on family members and society is considerable).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     North American and African cultures both differ in there perceptions about depression as a disease. Different cultures may feel that depression is a problem but western cultures are more likely to view it as a disease which needs medical therapy just like any other, whereas the people from the non western culture will perceive depression as more of a social and moral problem which requires self-management. There will generally be a lack of knowledge about depression as a disease in the non western community.   The false beliefs and stigmas will be more present in non western cultures as compared to their western counterparts.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   How widespread is serious depression? According to Dr. Nathan S. Kline of the New York State Department of Mental Hygiene, â€Å"it has been estimated that 15 per cent of the adult population of the United States has some degree of depression which is serious enough to be in need of treatment. This amounts to about 20 million people, which makes it not only the most frequent psychological disorder but also one of the most common of all serious medical conditions.† Depression is so widespread that it has been called â€Å"the common cold of mental disturbances.†   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Studies report that women outstrip men in suffering from depression by a ratio of about 2 to 1, though some claim that this is because women are more willing to admit that they are depressed. Depression afflicts all races and every social and economic level. While the malady is most common between the ages of sixty and seventy, it strikes all age groups and has been rising among persons in their twenties. Why do so many millions of persons suffer from depression?   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Much study has gone into uncovering the root causes of mental depression. Flaws in human society constitute one main source of the problem. Illustrating an aspect of this are comments by Dr. John Schwab, of the University of Florida College of Medicine: â€Å"We’re in an era of change right now. Old values such as the old work ethic are being rejected and people are caught in an ideological vacuum. Kids see that the fruits of four hundred years of scientific progress may be more bitter than sweet—but they don’t know what to put in its place, and consequently there is a sense of futility.† Because of this, many disillusioned youngsters seek â€Å"escape† through drugs and other means. â€Å"The search for highs among the young,† observes Dr. Schwab, â€Å"is often only a flight from the lows.†   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Also contributing to the rise in depression is â€Å"supermobility.† Families that keep changing their places of residence, hopping about from house to house and city to city, do not stay in one place long enough to build solid relationships with other people. A psychiatrist at the Massachusetts Mental Health Center wrote: â€Å"Psychiatrists around Boston have been aware for some time of what is called ‘the Route 128 syndrome’ or in Florida ‘the Cape Kennedy syndrome.’ It is found in young families who have moved too much, and its components are a husband too centered in his career, a depressed wife and troubled children.†   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Sometimes depression results when a person reaches a â€Å"plateau† in his life after many years of painstaking labor. A hard-driving business executive may finally achieve the top position in his company, only to realize that he no longer has a goal in life. Housewives in their forties and fifties often suffer from what psychiatrists call â€Å"empty nest syndrome.† By this time their children usually have grown up, their husbands are at work for most of each day and they must face lonely hours in houses devoid of people.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   What about the feelings of inferiority that often accompany depression? Here too the responsibility may rest with human society. How so? Because it is often at a tender age that children are made to feel unattractive. Their peers may ridicule them if they are unable to do what the majority consider the â€Å"in† thing. If a youngster tends to be clumsy and uncoordinated, schoolmates and playmates can influence the child to believe that he â€Å"can’t do anything right.† Children of this type often combine the generalization: â€Å"I am weak,† with the value judgment: â€Å"It’s disgusting to be weak.† Such youths are likely candidates for depression. Method    Participants   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Approximately 40 students (20 western, 20 international) students from a Midwest liberal arts college will participate in this study. All of them would be selected using randomized sampling. Participants will be offered candy for the completion of the survey. Materials    The survey questionnaire will consist of questions related to assessment of knowledge and attitudes towards depression and a demographic data form. The survey forms will contain closed ended questions only. It will consist of 3 parts.   The first section will consist of demographic questions to gather information about the participants: How long have they lived here. Have they adopted the western culture of living or not. The second part will consist of closed questions. The participants will have to choose from the given options in the questionnaires. There will be questions that ask whether they consider depression to be a serious disease. Whether they believe it is a disease of the mind, body, or mind and body. Questions related to stigma would also be included for example do they believe mentally ill people are more aggressive than others? Do they believe mental illnesses are not as severe as physical ones? Do they believe depressed people can be cured with drugs only, or do they require social and community help? Moreover, to support the validation of the results of the survey, the review of literature to be utilized within the research shall show a specific scale of measure that is used by psychologists to identify the behavior of humans with regards to depression from different cultures all over the world. Procedure   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   It is imperative to find out exactly how different cultures perceive depression as a disease. The researcher plans on conducting this research. This research will deal with the perception of depression as a disease amongst western and non western cultures. The research will also look into the level of awareness in different cultures about the prevalence of disease in their societies. This research will try to substantiate if the perception of depression varies with different cultures.   To complete the said aim, the research will be conducted on campus.   Participants will be debriefed on the study being researched. The researcher would then have the participants sign a consent form before they participate in the study. After which, a survey kit would then be handed out to them and they would be given three days to return them back. Data analysis A one way ANOVA would be conducted to analyze the data. Since we have two independent sample populations and more than two variables. This will allow for the comparison of attitudes about depression for members of Western and non-Western cultures. Using the ANOVA we can calculate whether the stated answers have associations with either the western or non western societies.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   References Depression Information and Fact Statistics (2008), Depression statistics and information, retrieved on February 13, 2008, from http://www.add-adhd-help-center.com/Depression/statistics.htm Haasen C, Levit O, Gelbert A, Foroutan N, Norovjav A, Sinaa M, et.al, (2007), Relationship between mental distress and acculturation among migrants, psychrische praxis,    retrieved on February 13, 2008, from the NCBI database on   Ã‚  Ã‚   http://www.ncbi.nlm.nih.gov/sites/entrez Karasz, A. (2005), Cultural differences in conceptual models of depression, Social Science & medicine, 60, 1625-35, retrieved on February 13, 2008, from http://www.ncbi.nlm.nih.gov/pubmed/15652693?dopt=Abstract&holding=f1000,f1000m,isrctn Kessler, R., McGonagle K,, & Zhao S, et al. (1994) Lifetime and 12-month prevalence of DSM-III-R psychiatric disorders in the United States: results from the National Comorbidity Survey. Arch Gen Psychiatry;51:8-19. Murray, C., Lopez, A.D. (1997). â€Å"Alternative projections of mortality and disability by cause 1990-2020: Global Burden of Disease Study†. Lancet 349 Neem F, Ayub M., Izhar N, Javed Z, et al (2005). Stigma and knowledge of depression, Pakistan journal of medical sciences, 21(2) 155-158. Pasacreta. J, (2008), Depression: Is society taking the wrong approach? , retrieved on February 13, 2008, from http://www.helium.com/tm/646939/novel-approach-managing-depression Scott, J. (2003), Global burden of depression: the intersection of culture and medicine, The British Journal of Psychiatry, 183: 92-94, retrieved on February 13, 2008, from http://bjp.rcpsych.org/cgi/content/full/183/2/92 U.S. Department of Health & Human Services, Office of the Surgeon General. Mental Health: Culture, Race, Ethnicity – Supplement, A Report of the Surgeon General 1999.from: http://mentalhealth.samhsa.gov/cre/default.asp.